Proposal

Proposal

The name of my magazine is going to be ‘Focus’ because my magazine is focusing on what my audience enjoys the most and what is popular for young people ( 16-20 ) during these days. The sub-genre of my magazine is Pop which links with the tittle of my magazine because the magazine will focus on Pop music and the fashion around it that young people enjoy. The features provided in my magazine will connect with my ideal reader who enjoys interests such as: Makeup, Fashion, Nicki Minaj, Ellie Goulding, Instagram, Twitter, Concerts and many more that is shown on my created mood bored. My target audience will mainly be aimed for young females aged 16+ who live in the UK.

As my magazine will be a Pop magazine, I have researched the publisher of a similar genre magazine called ‘We love Pop’. This magazine is a Hybrid – Genre magazine like mine as I will be presenting fashion and music together in one magazine. We love Pop is published by Egmont who would publish my magazine as I have the same genre as similar features as this magazine would have too. My magazine will clearly represent the Pop music genre, with varieties of fashions and artists that connects to the Pop genre. The magazine that I will create will show respect of the different groups of society, but may not appeal to some because of the Pop fashion and music that will be presented will be shown consistently throughout my magazine. As I have shown that I want to make my magazine based on fashion and music, I will mainly focus on Pop music, with highlights of the latest fashion updates. I would like to make my magazine as eye-catching as possible and noticeable so that it would stand out from other magazines and therefore be picked up instead of other Pop magazines.

As my magazine will be distributed through print on paper, I will allow a website link to be shown on the magazine so that my audience can go online and interact with the magazine creating audience participation by getting involved with any updates or competitions by browsing the website themselves.

From looking at research at other Pop magazines, the average price is about £2.99. I wouldn’t make my magazine this price because in my opinion I think it is too expensive for my target audience therefore I would make the price about £1.50 allowing the young people to afford the magazine and be happy with the suitable price. Also, as there would be a weekly edition, it is important that I keep the price suitable so that my audience can keep up with affording the editions every week. As some magazines are expensive as they provide freebies and merchandise, they need to keep the cost up to keep providing the free products, whereas in my magazine I will just keep to the winning of competitions and holidays as I feel that my audience would feel much happier winning something exciting rather than a small free product, that way I can keep the price down as well because there would be no free products to sort out.

To make my magazine stand out and unique against any other magazine, on my first issue I would be advertising a number to call to be given free tickets to visit London along with spending in money for the popular high street shop ‘Topshop’. I will make this clear on the front cover to attract my audience to my front cover to by the magazine instead of any other Pop magazine.